1. Last updated: January 2020

      • The Man Behind the Mirror Limited (“we”, “our” or “us”) operates an e-commerce platform (manbehindthemirror.co.uk) (the “Website”) which allows individuals (“you”) to view and purchase prescription and non-prescription products, treatments and medicines (collectively, the “Treatments”) (together, the “Service”).
      • The Man Behind the Mirror Limited is a limited company incorporated and registered in England and Wales under company number 12067029. Our registered office address is Finborough Road, London, England, SW10 9EE.
      • You can contact us using the following email address: help@manbehindthemirror.co.uk
      • This document and any documents referred to within it such as the Terms of Sale and Privacy Policy (collectively, the “Terms and Conditions”) set out the terms of your relationship with us and the basis on which you may make use of our Website and our Service as either a guest or as a registered user.
      • Please read the Terms and Conditions carefully before using or purchasing Treatments from the Website and using the Service.
      • By using the Website you indicate you accept the Terms and Conditions and that you agree to comply with them. If you do not agree to the Terms and Conditions please do not use Website nor the Service.
      • If there is anything within the Terms and Conditions that you do not understand then contact us at help@manbehindthemirror.co.uk and we can assist and guide you.
      • We amend the Terms and Conditions from time to time. Every time you wish to use the Service please check the Terms and Conditions to ensure you understand the Terms and Conditions that apply at that time.
      • You acknowledge that any non-prescription Treatment you purchase through the Website will be sold to you by us. You acknowledge that any prescription Treatment you purchase through the Website will be prescribed and sold to you by third parties.
      • Unless we notify you otherwise, at the time of purchase, any prescription Treatment prescribed are sold and supplied to you by the pharmacy (the “Partner Pharmacy“) operated by AYP Healthcare Limited (company number: 09701711 and GPhC number: 9010499) whose registered office address is at UNIT 9 Guardian Business Centre, Faringdon Avenue, Romford, London, RM3 8FD. The Partner Pharmacy has been approved to sell general sales list, pharmacy medicines and prescription only medicines online via our Website.
      • When you make an offer to purchase any prescription Treatment, and this is accepted by us on behalf of our Partner Pharmacy, you enter into an agreement with the Partner Pharmacy to purchase the relevant Treatment. We are not a party to any agreement for the sale of prescription Treatment. The Partner Pharmacy will dispense and deliver prescription Treatment to you.
      • We work with independent, licensed clinicians who are individuals registered in the United Kingdom with the General Medical Council (collectively, the “Partner Clinicians”). The Partner Clinicians are trained in providing remote consultations and issuing prescription Treatment online.
      • If you seek to purchase a prescription Treatment, the Partner Clinicians conduct your consultation, carefully review your responses and decide upon the suitability and appropriateness of the Treatment for you. The Partner Clinicians are responsible for the diagnoses that they make and for the prescriptions that they issue.
      • You agree you have no rights with respect to the Website or the Service other than the right to use them in accordance with the Terms and Conditions.
      • The entirety of the Website, inclusive of all materials, content, imagery, formatting and conditioning, is the property of Man Behind The Mirror. We, and we alone, give you permission to use the Website in accordance with the Terms and Conditions.
      • You must be 18-years old and a resident of the United Kingdom to use the Service.
      • You acknowledge and agree that use of your Account is limited to you and you alone and that any Treatment that you purchase through the Website is for your own personal use only.
      • Your use of the Website and the Service is subject to you upholding satisfactorily levels of conduct including engagement in a courteous manner and no impersonation of another person.
      • You must not use the Website or the Service for any unlawful purpose.
      • You may have rights enshrined in law that are not reflected in the Terms and Conditions. If there is an inconsistency the rights you have granted by law shall prevail.
      • Terms of Sale: The purchase of prescription and non-prescription Treatment is governed by the Terms of Sale. You agree and acknowledge that the contract for the sale of prescription Treatment shall be between you and the Partner Pharmacy and the contract for the sale of non-prescription Treatment shall between you and Man Behind The Mirror, unless otherwise stated at the time you place such an order.
      • Privacy Policy: Use of the Website and the Service is governed by the Privacy Policy. This details the terms on which we process personal data.
      • You must register with us if you wish to purchase any Treatment from the Website. All information provided should be accurate and relevant at the time of submission.
      • The registration process requires you to establish an account with an ID and password (your “Account”). You are not allowed to register more than once.
      • You are responsible for maintaining the confidentiality of your Account and for any activities that occur on your Account. If you believe your Account may have been compromised or misused you should contact us at help@manbehindthemirror.co.uk.
      • If there are any changes to details you have previously supplied to us it is your responsibility to inform us expediently. Changes to your registration details should be made through your Account or by contacting help@manbehindthemirror.co.uk.
      • Once you have registered we may contact you to verify your identity and request any additional information we may require, subject to applicable legal considerations.
      • We reserve the exclusive right to refuse any application to register on the Website and use the Service for any reason.
      • The Website is addressed to people living in the United Kingdom. We do not represent that the content on our Website is appropriate for any other jurisdiction.
      • We reserve the exclusive right to restrict access to some or all parts of our Website to users who have registered with us and have an Account with us.
      • If you are provided with any information as part of our security procedures you must treat such information as confidential.
      • We reserve the exclusive right to disable any Account if in our opinion you have failed to comply with any of the Terms and Conditions.
      • If you know or suspect that anyone other than you is privy to your Account details or other confidential information you must promptly notify us at help@manbehindthemirror.com.
      • From time to time we may change the content, format or layout of the Website.
      • We cannot guarantee our Website will always be available and access unimpeded.
      • At our sole discretion we may restrict the availability of a part or all of the Website.
      • You may place an order for Treatment by following the process outlined on the Website. You must first register and set up an Account on the Website.
      • If you seek to order prescription Treatment you must first complete a medical consultation in the form of on an online questionnaire as well as respond to any follow-up questions raised by the Partner Clinicians.
      • The Partner Clinicians will review the online consultation and your responses to any follow-up questions and determine the appropriateness of the prescription Treatment you have requested for you. The Partner Clinicians may approve or reject your request for prescription treatment at their sole discretion.
      • Upon completion of the online consultation the Partner Clinician endeavours to respond to you within twenty-four hours. You accept that once you have completed the consultation you can no longer cancel the order. Our Partner Clinicians commence reviewing your consultation as soon as you have submitted the order.
      • If the Partner Clinicians determine you are suitable for the prescription Treatment you shall be charged for the Treatment. If the Partner Clinicians determine you are not suitable we will notify you that we cannot treat you and the prescription Treatment will not be sold to you and you will not be charged.
      • If the Partner Clinician determines you are suitable for the prescription Treatment a private prescription will be issued and sent to the Partner Pharmacy. The Partner Pharmacy will sell, supply and dispense the prescription Treatment to you directly in its own name in accordance with the Terms of Sale.
      • If the Partner Clinicians require further information you will receive an email with the relevant follow-up questions. The order will not be processed until you have replied to the message. This must be within five days of placing your order. If you fail to reply within this timeframe your order with be declined and you will not be charged for the prescription Treatment.
      • If you seek to order non-prescription Treatment, an online consultation is not necessary, and you will be charged for the Treatment upon placing your order.
      • All orders are subject to the availability of the respective Treatment. We will inform you as soon as possible after placing an order if the respective Treatment you have ordered is not available or is subject to any delay.
      • Man Behind The Mirror reserves the right to reject any order at our absolute discretion. If we are unable to accept your order we will notify you accordingly.
      • We will charge your chosen payment method after we accept your order. For non-prescription Treatment this will be upon the placement of the order. For prescription Treatment this will be after satisfactory review by our Partner Clinician.
      • We will send you an initial confirmatory email upon placing the order. We will send you a second notification email when the Pharmacy has dispatched the Treatment. If your order includes prescription Treatment we will also send you an email stating the decision of the Partner Clinicians with respect to the review of the applicable digital consultation and your responses to any follow-up questions.
      • Upon your registration on the Website an online electronic patient record will be created which will be supplemented with additional information from your ongoing interface with the Website including through the placement of orders. The secure information retained by us will include your personal details, any messages exchanged by us, your order history and the Terms and Conditions which you have accepted.
        • You acknowledge and agree that Man Behind the Mirror may archive this information for a minimum of eight years following completion of the most recent digital consultation. Please see our Privacy Policy for further information.
      • We accept no liability for any loss of data or for any other direct, indirect or consequential loss or damage which may be suffered by you in connection with use of the Service.
      • You agree that you have no rights to any portion of the Service other than the right to use the Service in accordance with the Terms and Conditions.
      • All confidential information, copyright and other intellectual property rights on the Website belong to The Man Behind The Mirror Limited. All such rights are reserved.
      • Unless otherwise permitted by the Terms and Conditions you agree not to copy any portion of the Service. This is all-encompassing and includes, and is not limited to, informational content, imagery, formatting and conditioning. You must not reproduce, duplicate or copy any part of our Website without our explicit pre-approval.
      • If you wish to make use of any material on our Website, including with respect to linking to any page or specific content on the Website, you require our explicit pre-approval. Requests should be made to help@manbehindthemirror.co.uk.
      • Man Behind the Mirror is a registered trademark of The Man Behind The Mirror Limited. You are not permitted to use any trademark or logo displayed on our Website without our explicit prior approval.
      • Content on the Website is for informational purposes only. We make no representation or guarantee as to its accuracy, completeness, timeliness or relevancy.
      • You should take advice from your regular GP before taking or refraining from any action based on the content of the Website and use of the Service.
      • The Website may contain links to content produced and maintained by third parties. These links are provided for informational purposes only and should not be interpreted as being reflective of the values nor the views of Man Behind The Mirror.
      • The Website may include content submitted by third parties other than Man Behind The Mirror. For example, this may include product reviews. You acknowledge that such third-party content may not have been verified or approved by us and as such the content may not represent the values nor the views of Man Behind The Mirror.
      • The Website is for domestic and private use only. You must not use the Website for any commercial or business purposes without our explicit prior consent.
      • You must not use our Website or our Service for any unlawful purpose.
      • Failure to comply with any provision of the Terms and Conditions may lead to us taking remedial action. This includes the withdrawal of your right to use the Service, the issuance of a warning and, if deemed appropriate, legal action against you.
      • In any event, Man Behind The Mirror may revoke your access to the Website and the Service at its sole discretion. Furthermore, Man Behind The Mirror may deactivate and disable your registration and Account at any time at its sole discretion.
      • You warrant that you will be liable to us and indemnify us for any loss or damages we suffer as a result of any breach of the Terms and Conditions.
      • The content of the Website and any advice given by our partners, including the Partner Pharmacy and the Partner Clinicians, is not a substitute from advice from your regular GP.
      • You must inform your regular GP about any prescription Treatment you are prescribed by the Partner Clinician and supplied by the Partner Pharmacy.
      • You acknowledge that any decisions made and advice given by our partners, including the Partner Clinicians who will review your digital consultation if you seek to purchase prescription Treatment, are on the condition you have given complete, truthful and accurate information. No liability will arise on the part of Man Behind the Mirror nor its partners by any failure by you to fulfil this obligation.
      • You acknowledge that use of the Website and the Service and the sale of any prescription Treatment is based on the premise that you fully understand the questions in the consultation and the benefits and risks to the applicable Treatment. If this is not the case you must inform us and seek guidance from your regular GP.
      • If you do receive Treatment from Man Behind The Mirror you are responsible for confirming it is the correct Treatment. If there is any doubt you must contact help@manbehindthemirror.co.uk and we can assist you.
      • Prior to use you must carefully read and understand all the information provided to you regarding any Treatment. This includes the information as detailed on product packaging and associated labels.
      • You must not consume any Treatment that appears damaged. If Treatment upon delivery is damaged or there is a belief it may be you must contact help@manbehindthemirror.co.uk and we can assist you.
      • You acknowledge that the Treatment available on the Website is perishable and has a best before date. You must not consume Treatment which is out of date.
      • If we fail to honour the terms of the contract between us we shall be responsible for the loss or damage that you suffer that is both a tangible and foreseeable result of our breach of the Terms and Conditions. We will not be responsible for any loss or damage that is intangible or unforeseeable. Loss or damage is foreseeable if it is a clear consequence of our breach of contract and tangible if the monetary cost can be accurately determined.
      • The maximum loss or damage we will be responsible for is limited to the payment for the respective Treatment to which the loss or damage you suffer relates. However, we do not limit our liability where it would be unlawful for us to do so including with respect to any gross negligence or any fraud or fraudulent misrepresentation.
    15. OTHER
      • Governing law: The Terms and Conditions are governed by English law.
      • Liability: We do not limit our liability to you where it would be unlawful to do so. This includes liability caused by our negligence or the negligence of our partners.
      • Third party rights: Any contract between you and us is between you and us only. There are no rights for third parties and so no third party may enforce any of its terms.
      • Transferability: Man Behind the Mirror may transfer its rights as well as its obligations under the Terms and Conditions to another person or ask another person to fulfil any aspect of it so long as adherence to the Terms and Conditions is not compromised. Such a circumstance will not affect your rights or obligations.
      • The Terms and Conditions and any document expressly referred to in them (e.g. Terms of Sale, Privacy Policy) constitute the whole agreement between us and supersedes all previous correspondence between us relating to the use of our Website and our Service.
      • Severability: If any of the Terms and Conditions are found by any competent authority to be invalid, unlawful or unenforceable the remainder of the provisions shall continue in full force and effect.


    If you have any further questions or queries which have not been addressed in the Terms and Conditions or other areas of the Website please contact help@manbehindthemirror.co.uk.